The idea behind the app is to promote seamless involvement within the customer experience with an end goal of promoting networking and local food purchases but more importantly inspiring others to bring back the good ol' days of eating together.

Reasons why a food app is a good idea? 

Yelp (app version) has about 145 million users a month with the 18-34 age group using the app (43% of reviewers) = constant interaction with food apps.

An info graph posted in 2015 showcased that millennials spend more money and time eating out than non-millennials. this displays that the target audience is willing to go out and consume their meals.

Eating or going for a coffee is the new common way of catching up. it makes it easier to invite and hang out with people you have not interacted with for quite some time.

Design Aesthetic: Color theory suggests that warm colors are associated with food and the motivation of hunger which make red hues a good addition to apps, ex: yelp, eat24, open table, and Zagat apps.